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OUR HEAD-TO-HOOF PHILOSOPHY

Looking at the supermarket shelves, you might think pigs, cows and sheep were made up of legs, chops, steaks and mince. In reality, there’s a whole other butcher’s shop of cuts to be enjoyed and it’s our mission to bring them to you.

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EAT WELL, EAT LESS

If we tell you that we think you should eat less meat, you might think we’ve gone off our rockers. We’re a meat company, right? But actually we do think you should eat less meat. Hear us out – it really makes sense...

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Some of our awards